Press Area


  1. Coca-Cola Christmas 2013 limited edition.

    Category: News

    Published: 29 November 2013

    Coca-Cola Christmas 2013 limited edition.

    Santa Claus is again the main character of the Coca-Cola bottles in limited edition. This year's collection is available in 25 cl glass size with three Santa Claus subjects and with a single subject  in the pet 50 cl pack. You can find Coca-Cola Christmas bottles by the Ho.Re.Ca. retail market. Once again, a magical gift idea to collect. Read more

  2. Coca-Cola celebrates Christmas 2013

    Category: Press release

    Published: 21 November 2013

    Coca-Cola celebrates Christmas 2013

    Coca-Cola celebrates Christmas 2013 calling all to be inspired by altruism of Santa Claus. Like a shooting star Coca-Cola new campaign lights of generosity and optimism the holiday season https://www.youtube.com/watch?v=udbtLhZbB9Q Milan, 19th of November 2013 - Coca-Cola has always been an interpreter of the spirit of happiness and optimism that characterizes Christmas with his new Christmas commercial   urges people to celebrate the festivity  of the year being inspired by the spirit of Santa Claus. The magic of Christmas comes from values such as kindness, altruism and sharing,  and each individual can rediscover to bring a positive change in the world. The... Read more

  3. Coca- Cola light limited edition by Marc Jacobs

    Category: News

    Published: 25 October 2013

    Coca- Cola light limited edition by Marc Jacobs

    The Coca- Cola light limited edition designed by fashion designer Marc Jacobs is now available also in the precious glass 25cl pack. It can be found at the Ho.Re.Ca. channel retails of the Sicilian territory. Marc Jacobs, appointed as Creative Director of Coca-Cola light in 2013, launched in Italy  the three subjects "I Hearts 80s", "I Hearts 90s" and "I Hearts 00s" during the Fashion Week in Milan. In addition to the exclusive 25cl glass bottle produced by Sibeg for Sicily , the creations by Marc Jacobs for Coca-Cola light will be available in our country until December 2013 in the  33cl cans , 500ml PET , 1, 5lt and 1.75lt versions. The... Read more

  4. COCA - COLA LIGHT MARC JACOBS COLLECTION ARRIVES IN ITALY

    Category: Press release

    Published: 7 October 2013

    COCA - COLA LIGHT MARC JACOBS COLLECTION ARRIVES IN ITALY

    The limited edition that celebrates the fashion of the past three decades will be available until December 2013 A contest will allow to win a tote bag Marc Jacobs per day The Italian fashion bloggers will compete to become the Coca- Cola light " Decades Girls" It is finally available in Italy the Coca- Cola light limited edition collection, designed by fashion designer Marc Jacobs, creative director of the brand in 2013. Many innovations made for the Italian launch, including an exclusive competition that is giving away one tote bag Marc Jacobs per day. Unveiled for the first time in international premiere last March, the Italian edition comes just at time on the... Read more

  5. Marc Jacobs, creative director of Coca-Cola light in 2013.

    Category: News

    Published: 9 September 2013

    Marc Jacobs, creative director of Coca-Cola light in 2013.

    On the occasion of the celebrations for the 30th anniversary of Coca-Cola light in Europe, Marc Jacobs decided to give a special tribute to the lovers of the more feminine drink of the world: Coca-Cola Light Limited Edition! Three decades, three icons of the women role, one unique style. "I Heart 80's" Embodies the rise of the woman career of the 80s and the typical dressing power of those years. Marc Jacobs captures the atmosphere with a classic and timeless, also inspired by the designer's love for the theater. The bow tie and the bright lights of Broadway included in the design, recall the spectacular launch of Coca-Cola light that took place at Radio City... Read more

  6. "Summer 2013": the limited edition by Coca-Cola

    Category: News

    Published: 30 July 2013

    "Summer 2013": the limited edition by Coca-Cola

    Once again Coca-Cola amazes us with the pastel colours of the limited edition "Summer 2013" bottles: this is the colorful series of Coca-Cola in glass bottles of 25 cl. The collection, produced by Sibeg and consisting of 3 subjects, can be found from August and only for a limited period, at Ho.Re.Ca. Sicilian point of sales. Read more

  7. Giornale di Sicilia 11th of July

    Category: Press

    Published: 11 July 2013

    Giornale di Sicilia 11th of July

    Sibeg, an aquarium with purified water discharges.... Read more

  8. THE COCA-COLA COMPANY AND THE WORLD WILDLIFE FUND

    Category: Press release

    Published: 10 July 2013

    THE COCA-COLA COMPANY AND THE WORLD WILDLIFE FUND

    ATLANTA, GA, July 10, 2013 - The Coca-Cola Company and the World Wildlife Fund (WWF), again together to improve the environmental management system of Coca-Cola, today announced important new targets with an expansion of the partnership to date realized. These ambitious goals, alongside other commitments from Coca-Cola about the communities in which it operates and to their well-being, in this case revolve around the sustainable use of water, energy and packaging, as well as the sustainability supply of agricultural resources by 2020. Strong  of the initial success of this nearly decade-long partnership, Coca-Cola and WWF have agreed to broaden their efforts towards new ambitious... Read more

  9. Rinnovabili.it 10th of July

    Category: Press

    Published: 10 July 2013

    Rinnovabili.it 10th of July

    Environmental management: Coca-Cola and WWF reinforce goals .... Read more

  10. Verde Ecologia 10th of July

    Category: Press

    Published: 10 July 2013

    Verde Ecologia 10th of July

    Coca Cola and WWF new environmental targets.   Environment - The Coca-Cola Company and the World Wide Fund for Nature (World Wildlife Fund, WWF) are working together to further strengthen sustainability initiatives sponsored by Coca-Cola with the announcement of new and ambitious environmental targets and collaboration global reach..... Read more

  11. ANSA 9th of July

    Category: Press

    Published: 9 July 2013

    ANSA 9th of July

    The fund and the company prefix ambitious targets with global reach in the field of water resources, climate, agriculture and packaging... Read more

  12. 'Share a Coke'

    Category: Press release

    Published: 7 May 2013

    'Share a Coke'

    A real turning point for the first time in 127 years the brand Coca-Cola gives way to the 150 most popular names in Italy, with a production  "dedicated" to Sicily! Milan, 7th of May 2013 The history of Coca-Cola is full of moments to remember and the 8th of May - the date of the 127th anniversary of the most famous drink in the world - is about to become one of them. Thanks to the project "Share a Coke", the famous logo will be replaced by names, generic names and ways of saying the most widespread and popular among Italians, for a product hyper-personalized and all to share! "It's an epic win" - says Fabrizio Nucifora, Marketing... Read more